Old Design
New Design
USA Triathlon has unveiled a
new and improved Logo for 2010!
USA Triathlon Life writes "the top reasons for the USA Triathlon logo redesign, from USA Triathlon Manager of Creative Services Chris Didario:
1. The USAT nonmenclature was becoming U-SAT instead of USA Triathlon or USAT. In addition, the stacked logo was confusing since it featured the company acronym "USAT" and the company name "USA Triathlon."2. The look of the logo lacked the red, white, and blue stars and stripes which are so emblematic of what we represent in the domestic and international markets as a national governing body."
The USAT logo is trademarked and protected by law.
"The USAT logos are available for use (with permission) by USAT-affiliated events, clubs, coaches, regions, and corporate partners." Visit uastriathlon.org for information.
Application and logo standards available at USAT Logo Standards Guide and Application.
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